Trade Mobile knows search and discovery on mobile sites needs to be easy and effective, while encouraging users to share and distribute. These elements of your mobile site need to be done right, the first time.

 Features of Trade Mobile's User-focused design principles:

• Search - Trade Mobile's custom search gives users the power to locate what they want in one click
• Browse - Trade Mobile's browse functionality allows users to drill down quickly and easily to personalised results
• Sharing - Trade Mobile uses a range of social tools so users can quickly share your brand with their friends

Benefits of Trade Mobile's user-focused mobile design principles:

• Easy To Navigate - no more unwieldy alphabetical lists, you satisfy your users will few clicks
• Quick To Find Information - your users will spend more time enjoying your mobile experience, rather than being frustrated and leaving
• Sharing Your Brand - your customers can quickly and easily share your brand with their friends, with no cost to you